Mastercard, vcita and the CCI Ile de France launch the “Levelup21” challenge: 21 days to help small businesses acquire digital best practices

Mastercard joins forces with vcita and the Ile de France Chamber of Commerce and Industry, for the launch of the “ Level Up 21 ” professional challenge 3 weeks, of a 100% free and personalized course to allow entrepreneurs to familiarize themselves with the best digital practices and “take it to the next level”.
With this educational challenge, Mastercard supports entrepreneurs in the digitalization of their activity, an essential vector of their development.
Digitalization of VSEs in France: the limited impact of the health crisis. Small and medium-sized businesses face many challenges in managing their day-to-day business. And digitizing their processes and businesses is an essential growth lever in optimizing their business.

An IFOP study for Mastercard revealed at the start of the year that the health crisis had been an accelerator for 18% of French very small businesses. But for many there are still many brakes to be lifted. 51% of VSE leaders consider that these projects are not necessary. And 67% see this digitization as “a necessary step”, a “constraint” rather than as an opportunity. Education and training for VSE managers are therefore a major issue here.

The “ Level Up 21 ” challenge is part of this awareness and educational objective.

“Level Up 21” a free educational challenge to digitize your business in 21 days flat
Since 2018, Mastercard has partnered with the vCita platform (a business management application already used by more than 1.4 million business leaders around the world) to offer VSEs a set of digital tools aimed at help in their daily management and growth.

The Digitors (CCI-IDF), for their part, are responsible for contributing to the acceleration of the digitization of French very small businesses.

It is therefore in concert that Mastercard, vCita and the Digitizers wished to promote the “ Level Up 21 ” challenge in order to make their respective TPE network aware of the value of a digital transition and to familiarize them in a fun and educational to the various best practices: for 21 days, this 100% free and personalized course thus teaches entrepreneurs to automate the most time-consuming administrative tasks, create emailing campaigns to build customer loyalty, experiment with new tools to optimize their cash flow and their outstandings . The final objective of this challenge is for the company to increase its productivity, develop its turnover and stimulate its own growth in record time.

“We are aware that digitization is a subject that is sometimes difficult for entrepreneurs to make their own and takes a back seat. It is in this sense that with vcita, we are pooling our strengths to guide and support entrepreneurs of all sizes by showing them that the digitization of the company is an essential lever for growth and development ” explains Solenne Marquet, Director, Product Management at Mastercard

“Entrepreneurs globally have found that the adoption of digital tools is a key factor in their success and in the recovery of the economy, ” said Adi Engel, Chief Marketing Officer of vcita . “At vcita, we have the chance to witness and take part in these digital transformation successes on a daily basis. We are delighted and proud to join the CCI-IDF and Mastercard in their continued support for the success of SMEs in France, and to offer, together, a truly unique service to business leaders. “

“In all sectors of activity, companies have taken precedence over a new customer relationship, responding to the consumption habits of their customers as well as in the automation of certain tasks allowing them to be more efficient in their core business. To stay in the race it is essential to do like them. » Explains Maxime Garreta, Regional Digital Coordination Manager at CCI Paris IDF

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About Mastercard: www. mastercard.com

Mastercard is a global technology company in the payments industry. Our mission is to connect and nurture an inclusive digital economy, which benefits everyone and everywhere, by enabling secure, simple, smart and accessible transactions. We rely on secure data and networks, our partnerships and passion, our innovations and solutions to empower individuals, financial institutions, governments and businesses to realize their full potential. Our decency quotient (QD) shapes our culture and each of our activities, within our company and externally. Present in more than 210 countries and territories, we are building a sustainable world to open up for everyone a horizon rich in priceless priceless possibilities.
You can follow us on Twitter: @MastercardFR , @MastercardNews and access our news

About vcita

vcita helps SMEs and entrepreneurs create and run a business they are proud of. Vcita’s goal is to help businesses stay competitive in the digital economy by providing a unique combination of education and a dedicated business management platform that covers all day-to-day needs, all from one app. . Vcita’s cloud-based solutions help individual entrepreneurs and small teams run their business as a whole, turning time-consuming tasks like planning, payment collection and marketing campaigns into simple, one-click operations . For more information, visit partners.vcita.com or follow us on LinkedIn .

About Digitors, the digital offer of the CCI Paris IDF

Because digital technology is not only reserved for large groups, the digital brand of the CCI, Les Digucteurs, has decided to support VSEs and SMEs in their digital transformation, which has now become essential. of digital advisers available in all the departments of Île-de-France, Les Digitors offer concrete and adapted solutions: workshops, webinars, training, web information platform, diagnostics, individual support and digital events.
With the Digitors, an offer from the CCI Paris IDF, put all the chances on your side and start the digital transformation of your company. For more information, visit lesdigitres.fr